Case study

The Influence Room

CLIENT: The Influence Room
TIMELINE: 3 weeks
HEADLINE RESULT: A redesigned, fully responsive, SEO-ready site delivered in 3 weeks

Services

Website Design
WordPress Development

Rebuilding The Influence Room’s Digital Presence in 3 Weeks

The Influence Room needed a website that actually represented the brand and gave visitors a clear reason to engage with it. Conxept designed a new site from the ground up in Figma and built it out on WordPress in just 3 weeks, focused on clean navigation, clear messaging, and a structure that works consistently across every screen size while being set up for search from day one.

The challenge

Brand clarity User engagement

01

Site did not reflect the brand

The previous site wasn't communicating who The Influence Room is or what it offers clearly enough, which made it harder for visitors to connect with the brand once they landed on it.

Navigation SEO foundation

02

Weak structure and navigation

Without a clear page structure, visitors struggled to find what they were looking for or understand what to do next, which limited how much of the site people actually engaged with.

- The Approach

Conxept redesigned The Influence Room’s website from the ground up in Figma, refining the visual system, messaging hierarchy, page structure, and navigation around a clearer visitor journey. The approved designs were then developed in WordPress as a fully responsive site, with consistent layouts across mobile, tablet, and desktop and SEO fundamentals built into the site structure from launch.

Measurement and Testing

Impact & Outcomes

Results

In a 3 week turnaround, Conxept delivered a site that solved the core problem, a design that actually engages visitors instead of losing them, built on a foundation that holds up across every screen size and is set up to perform in search from launch.

3-week delivery

Website redesign

Mobile & desktop

Fully responsive

SEO best practices

SEO-ready

Takeaway

Making the Website Reflect the Brand

A tight timeline doesn’t have to mean cutting corners. Designing in Figma first meant the layout and messaging were locked in before development started, which let the WordPress build focus on execution: getting the site working properly across devices and set up for SEO, without sacrificing the quality of the design itself.

- Testimonial

“Conxept gave us a website that finally feels like a true representation of The Influence Room. The new structure makes the brand much clearer, the experience works beautifully across devices, and the fact that the whole site was designed and launched in just three weeks made the process incredibly efficient.” - Ollie

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