- Paid Social
For brands whose posts get likes but not customers. Conxept is a social media ad agency that runs paid social media ads around the number you need to move, not the vanity ones.
Anyone can spend a budget and buy clicks. The hard part is making those clicks pay. Plenty of accounts burn through a monthly budget on traffic that looks busy in a dashboard and never turns into a sale. A campaign that wins clicks but loses money is not marketing, it is a leak.
The usual reason is that the account was set up to chase volume, not profit. Broad keywords, loose targeting, and a report full of impressions. Conxept works from the other end, starting with what a customer is worth to you and buying only the clicks that can pay it back.
Paid social is the work of running ads in social media so the right people see the right offer at the right moment. It covers the audience, the creative, the targeting, the budget, and the measurement that tells you whether any of it worked.
Good social media marketing ads are not boosted posts. The team creates social media ads built for each platform, then puts targeted ads on social media in front of the people most likely to buy, not the widest crowd. Every one of the social media ad campaigns is pointed at a number, more customers at a cost you can live with.
The work runs across the platforms where your buyers actually spend time, from Meta to LinkedIn to TikTok, each with its own audience and its own rules.
The paid social platforms Conxept runs
Paid social splits by platform, and each has its own page.
Reach broad or narrow audiences where most people already scroll.
Explore FacebookReach decision makers by role, company, and industry, for B2B offers.
Explore InstagramHarborline Industrial Supply came to us with steady traffic but flat revenue. We rebuilt their SEO, paid media, and email as one connected system, focused on a single number: revenue per visitor, not clicks or impressions. Within five months, Harborline went from $22,000 to $41,000 in monthly revenue, without a corresponding jump in ad spend.
150%
increased website traffic
40%
boosted conversion rate
25%
increase in revenue
Harborline Industrial Supply came to us with steady traffic but flat revenue. We rebuilt their SEO, paid media, and email as one connected system, focused on a single number: revenue per visitor, not clicks or impressions. Within five months, Harborline went from $22,000 to $41,000 in monthly revenue, without a corresponding jump in ad spend.
150%
increased website traffic
40%
boosted conversion rate
25%
increase in revenue
Harborline Industrial Supply came to us with steady traffic but flat revenue. We rebuilt their SEO, paid media, and email as one connected system, focused on a single number: revenue per visitor, not clicks or impressions. Within five months, Harborline went from $22,000 to $41,000 in monthly revenue, without a corresponding jump in ad spend.
150%
increased website traffic
40%
boosted conversion rate
25%
increase in revenue
The process stays plain, and the work continues until the number moves.
Conxept works out what a customer is worth to you and what you can pay to win one. That target drives every campaign.
The team sets up social media ad targeting around the people most likely to buy, so budget goes to prospects, not to everyone.
Conxept's designers and writers create social media ads that fit each platform, tested against each other rather than guessed.
The team watches the numbers, shifts budget toward what converts, and cuts what does not.
Every month you see spend, customers, and cost per customer in plain language, not a screenshot of likes.
This is Conxept Paid Social, active work by a team, not a boosted post left to run. Conxept does not hand you an engagement report and disappear.
Every account is different, but a typical month includes:
No filler. If a line item will not improve your cost per customer, Conxept does not bill you for it.
Paid social for an online store looks nothing like paid social for a law firm. These are the industries Conxept builds dedicated campaigns for, each with its own page.
A freelance media buyer runs the ads and moves on, and the creative is whatever you send over. As a social media ads management agency, Conxept puts a strategist, a designer, and a media buyer on the same account, so the targeting, the creative, and the budget work together.
Conxept is a social media ads agency that reports on customers, not likes, based in Dover, Delaware, working with small brands and larger ones alike. It also runs SEO and PPC, so the paid social sits inside one plan instead of fighting your other channels. Conxept is the ad agency social media teams turn to when engagement stops turning into revenue.
Most of all, Conxept sells the outcome, not the reach. Customers you can count, not a report full of impressions that looks busy and changes nothing.
The process stays plain, and the work continues until the number moves.
Our ad account felt like a black hole, money in, nothing coming back out. Conxept's paid social team rebuilt our Instagram and Facebook campaigns around people who'd actually buy, not just scroll past. Sales from social are up 46 percent since March, right here in Reno.
Vesper Langtree
We used to throw fifty bucks at a boosted post and hope for the best. Conxept's paid social team built real Facebook and Instagram campaigns around people actually looking for a gym. New member sign-ups from social are up almost 50 percent this quarter.
Osric Bellamy
Storm season used to mean scrambling for leads, and our old boosted posts brought in a lot of clicks from people three states away who'd never hire a roofer in Boulder. Conxept's paid social team tightened our targeting and rebuilt the ad creative around actual homeowners nearby. Qualified leads from Facebook and Instagram are up close to 55 percent, and we're not paying to reach people who were never going to call.
Cassius Wren
We kept posting the same before and after photos and wondering why bookings weren't moving. Conxept's paid social team built out real Instagram ad campaigns with retargeting for people who'd already checked out our page. New client bookings from social are up almost 40 percent since summer.
Isolde Ferraro
Nobody in Providence is scrolling Instagram looking for a bookkeeper, or so we thought. Conxept's paid social team proved us wrong with a LinkedIn and Facebook campaign built around small business owners drowning in spreadsheets. Discovery calls booked through social are up close to 35 percent since launch.
Gideon Marchbanks
We had a following on Instagram but it never turned into actual reservations, just likes from people who'd never walked through our door. Conxept's paid social team built retargeting campaigns aimed at people who'd viewed our menu online but hadn't booked yet. Weeknight reservations booked straight from social are up nearly 60 percent, and our slow Tuesdays finally look like a Friday.
Rosamund Delacroix
Conxept keeps pricing straightforward. Management is scoped to your account and your goal, and your ad budget stays yours, paid straight to the platforms, never marked up.
Most clients work with the team on a monthly management fee that covers strategy, creative, and optimization. Conxept shares the scope and the fee before you commit. What you spend on the ads themselves is separate and set by you.
Businesses stay visible with Conxept in all 50 states, wherever their customers are looking. Whichever state or city you're in, we can show you what that looks like.
Get your free Paid Social proposalRequest a custom paid social strategy from the team behind real audience growth, not just impressions.
A social media ad agency plans, creates, targets, and manages paid ads across platforms like Meta, LinkedIn, and TikTok. Conxept ties all of it to your cost per customer, so the account is judged on sales, not on likes or reach.
Two numbers matter, the management fee and the ad spend. The cost of social media ads themselves depends on your industry, audience, and platform, since you bid against other advertisers. Conxept scopes a management fee to the work your account needs, and the social media ads cost you pay the platforms stays yours to set. You get both figures before you commit.
The best social media ad campaigns start with a clear offer and tight targeting, not clever creative alone. They reach a specific audience, test more than one idea, and get judged on customers rather than reach. An agency that only shows you likes and impressions is measuring the wrong thing.
Targeting decides who sees your ads. Conxept builds targeted ads on social media around who your buyers are, what they do, and how they behave, then narrows from there. Good social media ad targeting spends your budget on prospects, not the widest possible crowd.
Yes. Conxept's team will create social media ads end to end, the concept, the copy, the images, and the video, built for each platform. You are not sending over your own graphics and hoping they fit.
It depends on your buyers. Meta reaches the widest consumer audience, LinkedIn reaches decision makers for B2B, and TikTok reaches younger audiences with video. Conxept can start on the one platform that fits and expand once the numbers justify it.
Paid social reaches people while they scroll, so it is strong for demand you create. Search ads and SEO catch demand that already exists. Most brands use a mix, and since Conxept runs all three, the paid social works with your search, not against it.
Ads can launch within days, but the first few weeks are a testing period while the account learns which audiences and creative perform. Most accounts reach steadier, more efficient results within a month or two.